The Excess of Marketing Meets an Ostracized Reader

So, I’m dashing off this post while I’m supposed to be doing my thesis. Hopefully it’ll be quick. Hopefully it also won’t have a whining tone.

I joined twitter not too long ago (I’m still in the Dark Ages, I know. Don’t even ask about Google+ or Pinterest). Because I am an aspiring writer and want to connect with other aspiring writers, I started looking for – and following – these people.

For the most part, it’s been great. I get to have a brief glimpse into a stranger’s life, rejoice with them at the strangeness of their cats or the deliciousness of sushi, and see links to book reviews or mars landings or articles about writing.

But certain people on my feed only talk about themselves, or their work. The following is going to be the Great Hypocrisy of the Age, since this post is publicized on twitter, but:

This guy spends so much time telling everyone how awesome he is that I kind of want to punch him in the face.

People should definitely advertise their blogs, their books, their articles, photographs, beadwork, knitting, basket weaving or whatever else they want on twitter.  But how much is too much?

For me, the joy of clicking on a twitter link is that I only have the faintest idea of what I’m about to read. The joy is gone when I already know that the end result will be a eulogy of his work, only his work, and how amazing it is.

Am I being too sour? He seems to have managed to make a living for himself off of writing, which is, of course, what I am striving to do. But in the land of twitter, where everyone is always talking about him or herself – throwing opinions and entreaties into a void from which no reply may ever come – he is the only one who comes across as entirely self-involved.

I hope this is a legitimate question and doesn’t come across as a whiny rant. I’ve heard many debates on statistics and the rules for publicizing your work. How many people are put off by excessive publicity vs. how many are brought in by it?

These aren’t just rhetorical questions. Answers of opinion are considered amazing and awesome, as are the people who provide them.